Social Media Marketing

Knowledge. Service. Results.

AimVenture will help you navigate the ever-increasing amount of social media websites including online communities, blogs, and any other online type of community. The main tools that are used to approach these communities are Twitter, Facebook, MySpace, You Tube and more. The content of these sites is controlled by the users and not the website owners. A well-orchestrated social media-marketing program can turn these “community members” into evangelists for your brand and/or product and your marketing campaign can become viral. Contact us for a consultation, personalized assessment and detailed payback analysis.

Social Media Marketing (SMM)

• Community Management - We will help you ethically engage the online community and teach you how to manage your brand message and connect with the group’s members.
• Link Creation - Make your site the center of attention for the online community and increase search engine rankings. Well placed Web 2.0 links will drive traffic to other communities and your site.
• Targeting Social Media - We will determine your audience and provide relevant ad copy and a compelling message to visit your website.
• Community Brand Management - by building goodwill online, you can reach large groups of influencers and make them evangelists for your brand.

Manage the Online Community …
The Web 2.0 revolution has created thousands of online communities some call it the blogosphere. Whatever your favorite interest is or your biggest complaint - odds are there is a community of like-minded individuals discussing those topics online right now. How do you manage a brand amidst all those thousands of voices?

Link Creation
Search engines also use website links to determine rankings. Online community involvement and numerous links shows you have a real online presence and are a popular topic and are listed higher in search rankings.

Targeting Social Media
We can show you how to join online communities. At first we just listen to get a feel for the overall concerns of the group. Once we understand the group’s mindset, we begin to converse with the community by providing interesting facts and information to begin the process of linking those community members back to your website. AimVenture will provide the strategy and tools to send your message to the right audiences that will enhance your search engine rankings through additional links and ultimately increase sales.

Community Brand Management
A bad product review, a grumpy customer or ex-employee can turn a community against your brand. Due to the unknown identities within online communities, sometimes a competitor can start a campaign against you resulting in an immediate negative sales impact. Before this happens, you must start the conversation and begin to develop the relationships so that if something negative does come along you will have built enough good will and online brand evangelists to mitigate most negative comments.

These types of circumstances are also where the AimVenture balanced marketing mix of public relations; advertising and web marketing will come to the rescue. A website with a press center full of positive references plus ongoing positive community discussions can alleviate negative comments.

AimVenture’s Social Media Services include:

• Strategic Community Marketing Plan
• Targeting Selected Online Communities
• Syndicating Content
• Blog Creation
• Content Creation
• ROI Analysis

AimVenture – Will help You Join the Social Media Community

Begin the Web 2.0 discussion. AimVenture can offer you a proven tactics that have lead to client success through years of creating and implementing social media marketing initiatives for a wide range of companies. Our team believes honest, ethical and creative social media marketing is an essential element to the success of your business.

We develop both short and long-term social media marketing goals for your business to fully engage various online groups. Through analyzing and auditing various communities and blogospheres, our marketing strategists will discover additional opportunities that will provide the best possible plan for achieving real business outcomes. A truly successful campaign can become viral where one community will spread your word to another community.

AimVenture will integrate Internet marketing and traditional marketing elements to achieve the ROI you need to compete in today’s market. Let us bring your message to online communities and begin to increase your conversion rates.

Call Our Social Media Consultants Today at 626.638.7988 to increase your website’s performance and conversion rates.